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EMPOWERING PEOPLE

We continuously innovate to enable informed and mindful consumption – supporting responsible choices across no and low-alcohol and no and low-sugar beverages. We do this through clear labelling, sharing relevant consumer information and engaging consumers and partners in responsible marketing practices.  

We continue to expand our portfolio to meet changing consumer preferences. This includes growing our range of no- and low-alcohol and no- and low-sugar beverages across relevant markets.

OUR 2032 TARGETS 

 

Safety, health and well-being

 

  • Zero accidents culture

Diversity, equity & inclusion

 

  • 42% women in senior leadership roles
  • Be among the top 10% in external benchmark for employee inclusion experience

How we empowered people in 2025

Health And Safety Compliance Olympic Brewery Greece (2)

Prioritising health and safety in our production sites

Ensuring a safe workplace has always been of the utmost importance to Carlsberg Group, and we have a target of experiencing zero lost-time accidents by 2030.

Celebrating 2 mission safe working hours at Foshan Brewery

Our brewery in Foshan, China, achieved great success in proving that upholding rigorous standards protects people’s health and safety.

Production Site
Driving App Enhances Road Safety In Asia

Driving app improves road safety in Asia

Carlsberg Asia teamed up with the app, Brightmile, to create safe habits while driving.

MORE STORIES

Explore our other ambitions

Cutting Carbon

Cutting Carbon

We are committed to reducing emissions and building climate resilience across our value chain. With concrete targets covering our own operations and suppliers, Cutting Carbon sets out our path towards a circular and net zero future.

Protecting Nature

Protecting Nature

We are committed to safeguarding and restoring the ecosystems that sustain us. Our focus is on regeneration and water stewardship - protecting the land where our ingredients are grown and the water that goes into every product. 

Inspiring Choice

Inspiring Choice

We innovate to enable informed and mindful consumption. Through clear information, consumer engagement and a diverse portfolio, we support responsible choices across no and low alcohol and no and low sugar beverages.